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Welcome to Cherrie Baby, your go-to online boutique for all the stylish essentials you could ever need for your little ones. Cherrie Baby is the baby shop and kid's online store of your dreams, offering a wide range of baby, children, and tween fashion, shoes, toys, accessories and more.

Who we are

We are one of the most trusted kid's clothing stores in Australia and we pride ourselves on stocking practical yet fashionable baby and kid's clothing — our range is super cute and just as comfy.

Whether you're looking for baby clothes or some new pieces for your little boy or girl, we have you covered with our extensive collection of girls' clothing and boys' clothing sized from newborn to 16. Find all your favourite brands in one convenient location.

Our brands

We are stockists of many much loved Australian brands including Rock Your Baby, Minti, Munster, Crywolf, Bella & Lace, Bebe, Huxbaby, Tiger Tribe, Jamie Kay, Wilson & Frenchy, Peggy, Aster & Oak, Alimrose, Toshi, Jellycat, Connetix, Pretty Brave, Salt Water Sandals and countless more!

For a baby and children's store you can count on, shop online or in-store with us at Cherrie Baby. 

Let us do the gift wrapping

We know how busy you are, so that's why we offer gift wrapping, exceptional service and an easy online check-out experience.

Shop our collection today

Browse our online boutique or come and visit us in the beautiful Whitsundays for some retail therapy and get your little ones looking their best!